Working in a favorable environment, with an inspiring boss, and on a challenging product, are probably the main ingredients to progress in your product management career. If you cannot count...
Read MoreWorking in a favorable environment, with an inspiring boss, and on a challenging product, are probably the main ingredients to progress in your product management career. If you cannot count...
Read MoreDynamic pricing, price increases… in 2024, prices made all the headlines, and awareness of their importance has spread widely. But have you noticed how what we’ve called “modern pricing” in...
Read MoreThis story isn’t about perceived value—it’s about real value. At CES 2025, Bosch unveiled an innovative anti-theft feature for their eBike batteries. Integrated into their Flow+ subscription, it allows users...
Read MoreThere is only one thing worse than a bad pricing strategy… having no pricing strategy at all and only one thing worse than having no pricing strategy… believing you have...
Read MorePricing is not based on cost… not on management’s gut feeling This post originally appeared on Linkedin at https://www.linkedin.com/posts/jesperlhansson_bart-knows-activity-7050681190395105280-ux65
Read MoreWhen it comes to pricing a new product or adjusting existing prices, many people face the same dilemma: Where do I start? Most teams and executives tend to fixate on...
Read MoreHas any salesperson (or CEO, …) told you “I know the customers’ needs very well because ONE customer told me that…” Why did this happen? There are many reasons, but...
Read MoreHave you already heard the clumsy excuse “We don’t have any roadmaps, we’re agile!” 😯 ? Roadmaps are great companions for agility. Learn how to answer those who would like...
Read MoreGood product management can contribute a long way to making companies able to navigate the unknown, reducing business risk, being customer-centric, and ultimately generating (and collecting) more user value. I...
Read More⚡ Here is a short outburst about PM credibility (with a concrete suggestion at the end 😎 ) ⚡ One of the dangerous things about #productmanagement , #ux and #design,...
Read MoreIt’s easy to feel busy, and let’s admit it, there’s a certain satisfaction in ticking off a long list of tasks. “Wow, I did so many things today!” 😅 I...
Read MoreMany professionals place great importance on titles, especially when they include terms like “strategic.” However, what is often overlooked is that having a strategy role is about genuinely having a...
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