After the recent announcements of Twitter (with Twitter Blue) and then Meta(with Facebook Verified) launching paid new paid plans, I can’t help noticing how these moves are like a bulldozer...
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Shaping your product and its pricing. Together - Product Monetization, Product Management and Product Leadership
Reasonable Product Pills: Short Product thoughts
When Price Influences the Value of your Product: The Battery Paradox
This story isn’t about perceived value—it’s about real value. At CES 2025, Bosch unveiled an innovative anti-theft feature for their eBike batteries. Integrated into their Flow+ subscription, it allows users...
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The “Discount Habit”
Who has already paid for their perfumes or drinks on an Easyjet flight in full? Nobody really, right? 🤷♂️ Well, that’s part of what is called the “discount habit”. Yes,...
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Successful Pricing is a process, not a number
When it comes to pricing a new product or adjusting existing prices, many people face the same dilemma: Where do I start? Most teams and executives tend to fixate on...
Read Morebeing #credible as a product person
⚡ Here is a short outburst about PM credibility (with a concrete suggestion at the end 😎 ) ⚡ One of the dangerous things about #productmanagement , #ux and #design,...
Read MoreProduct Positioning: my definition
Product positioning is about how your product is uniquely perceived by a specific set of target customers. It highlights how your product solves their specific problems and stands apart from...
Read MoreAbout #layoff and suistainable business
Is this an economic downturn? Or did we hire too much? When “Time to hire becomes the measure of success” companies kind of lose their North Star, get dazzled by...
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PM, PO, Senior PM, Lead PM, PMM…?🤷♂️
In the world of product management, there’s a lot of talk about titles. Product Owner (PO) or Product Manager (PM)? Senior or Junior? Lead… but leading what exactly?🤷♂️ I often...
Read More#roadmap or no roadmap
I usually like to summarize this with the famous quote from Eisenhower, “Plans are nothing; planning is everything” The goal of the roadmap is NOT to be exhaustive, extremely detailed,...
Read MoreIs alignment overrated?
I don’t believe that alignment is overrated but is absolutely true that alignment without understanding is counterproductive. You’d think you’re aligned, while in reality, everybody is pulling in a different...
Read MoreShall I get a product certification? Or a Product Management training/class?
Shall I get a product certification? Or a Product Management training/class? Which book do I have to read to become a good PM? 🤔 I get these questions every day,...
Read More#Productfundamendalism is killing #ProductManagement
Good product management can contribute a long way to making companies able to navigate the unknown, reducing business risk, being customer-centric, and ultimately generating (and collecting) more user value. I...
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