Reasonable Product Pills: Short Product thoughts

There is only one thing worse than a bad pricing strategy… having no pricing strategy at all and only one thing worse than having no pricing strategy… believing you have...

When it comes to pricing a new product or adjusting existing prices, many people face the same dilemma: Where do I start? Most teams and executives tend to fixate on...

I usually like to summarize this with the famous quote from Eisenhower, “Plans are nothing; planning is everything” The goal of the roadmap is NOT to be exhaustive, extremely detailed,...

👉 Dear Product team, if you don’t take the time to do #productdiscovery and talk with your customers regularly, somebody in the C-suite (or sales) will do it for you.And...

A Job-to-Be-Done is a clear statement describing what a group of people is aiming to achieve or resolve in a specific context. The word “job” does not refer to the...

I don’t believe that alignment is overrated but is absolutely true that alignment without understanding is counterproductive. You’d think you’re aligned, while in reality, everybody is pulling in a different...

After the recent announcements of Twitter (with Twitter Blue) and then Meta(with Facebook Verified) launching paid new paid plans, I can’t help noticing how these moves are like a bulldozer...

Have you already heard the clumsy excuse  “We don’t have any roadmaps, we’re agile!” 😯 ? Roadmaps are great companions for agility. Learn how to answer those who would like...

💵 Pricing fairness and value perception is a topic that too often goes overlooked. While value-based pricing, dynamic pricing, and personalized pricing models are excellent for capturing the full potential...

It’s easy to feel busy, and let’s admit it, there’s a certain satisfaction in ticking off a long list of tasks. “Wow, I did so many things today!” 😅 I...

This story isn’t about perceived value—it’s about real value. At CES 2025, Bosch unveiled an innovative anti-theft feature for their eBike batteries. Integrated into their Flow+ subscription, it allows users...

Many professionals place great importance on titles, especially when they include terms like “strategic.” However, what is often overlooked is that having a strategy role is about genuinely having a...