This story isn’t about perceived value—it’s about real value. At CES 2025, Bosch unveiled an innovative anti-theft feature for their eBike batteries. Integrated into their Flow+ subscription, it allows users...
Read MoreThis story isn’t about perceived value—it’s about real value. At CES 2025, Bosch unveiled an innovative anti-theft feature for their eBike batteries. Integrated into their Flow+ subscription, it allows users...
Read More⚡ Here is a short outburst about PM credibility (with a concrete suggestion at the end 😎 ) ⚡ One of the dangerous things about #productmanagement , #ux and #design,...
Read MoreAfter the recent announcements of Twitter (with Twitter Blue) and then Meta(with Facebook Verified) launching paid new paid plans, I can’t help noticing how these moves are like a bulldozer...
Read MoreI still see too many LinkedIn posts and so-called product frameworks telling what you can and cannot do in product organizations. In the years I’ve learned to be less dogmatic...
Read MoreDiving into an intriguing old McKinsey report on pricing ownership within organizations https://assets.kpmg.com/content/dam/kpmg/pdf/2016/06/unlocking-the-potential-of-pricing.pdf I couldn’t help but raise an eyebrow at some “notable missing” pieces in the puzzle 😯 ....
Read MoreWhen it comes to becoming true pricing champions, full pricing maturity does not come overnight. Companies must evolve through distinct stages to build a solid foundation and ultimately achieve mastery...
Read More💵 Pricing fairness and value perception is a topic that too often goes overlooked. While value-based pricing, dynamic pricing, and personalized pricing models are excellent for capturing the full potential...
Read MoreHas any salesperson (or CEO, …) told you “I know the customers’ needs very well because ONE customer told me that…” Why did this happen? There are many reasons, but...
Read MoreProduct positioning is about how your product is uniquely perceived by a specific set of target customers. It highlights how your product solves their specific problems and stands apart from...
Read MoreIt’s easy to feel busy, and let’s admit it, there’s a certain satisfaction in ticking off a long list of tasks. “Wow, I did so many things today!” 😅 I...
Read MoreIs this an economic downturn? Or did we hire too much? When “Time to hire becomes the measure of success” companies kind of lose their North Star, get dazzled by...
Read MoreMany professionals place great importance on titles, especially when they include terms like “strategic.” However, what is often overlooked is that having a strategy role is about genuinely having a...
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