Author : Salva Bocchetti

#Productfundamendalism is killing #ProductManagement

Good product management can contribute a long way to making companies able to navigate the unknown, reducing business risk, being customer-centric, and ultimately generating (and collecting) more user value. I call companies that do so the companies that “think product” However, recent trends toward hyped buzzwords and Product Fundamentalism have created a rift in the […]

#Spring Cleaning! 🧹 Time to clean up your product, too!

We are already two weeks into spring and you’ve probably already dusted your apartment, moved winter sweaters into boxes, and got rid of old clothes and objects you won’t need anymore. But 𝗵𝗮𝘃𝗲 𝘆𝗼𝘂 𝗰𝗹𝗲𝗮𝗻𝗲𝗱 𝘂𝗽 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝘆𝗲𝘁? Some places to start looking for Product Debt: • A feature nobody really uses• A complex […]

#roadmap or no roadmap

I usually like to summarize this with the famous quote from Eisenhower, “Plans are nothing; planning is everything” The goal of the roadmap is NOT to be exhaustive, extremely detailed, perfect, or rigid. Goal of the roadmap is to “force the thinking” (the planning), make the assumptions clear and evident (so that they can be […]

Product in Marketplaces done right: from how to deal with the “cold start”, to how to organize the product team – With Cliff des Ligneris (GetYourGuide)

Summary: In this Reasonable Product Interview, I had the pleasure of having Cliff des Ligneris talk about 2 sided marketplace. Cliff is Product Lead at GetYourGuide and has been running product at several marketplaces in the past including at Doodle, Car4You, and now at Get your Guide. We spoke about two-sided Marketplaces and why they […]

A recruiter’s view on the job market for product management: layoffs, salary negotiations and hiring tips – with Doug Bates (Intelligent People)

Summary: 2023 seems to be a special year for the Tech job market. Layoffs made the headlines already in January, and several companies have followed this trend since. But is it really so? Is the tech market stuck? What does it take in 2023 to be a great Product leader, and to be noticed by […]

#byebye good product practices

After the recent announcements of Twitter (with Twitter Blue) and then Meta(with Facebook Verified) launching paid new paid plans, I can’t help noticing how these moves are like a bulldozer running on years of healthy “ #thinkingproduct practices. #byebye good product practices. Those who follow me know that #pricingstrategy and creating empowered product teams are among my main areas of […]

Being a Product Manager in different cultures: where soft-skills beat AI – With Alexandra Vera (Carfax)

Summary: In this episode, I had the chance to discuss with Alexandra Vera about being a Product Manager in different countries and cultures.  Alexandra Vera is Head of Product at Carfax, and was previously VP of Product at Autotrader Canada.  She has been living and working in Product functions in 4 different countries and 3 […]

Do we need a Chief Product Officer (CPO)?

A quick guide for CEOs, business leaders, executive search professionals, and CPOs themselves to set expectations about Chief Product Officers right. In a recent article, I covered the concept of companies that “Think product” and why they’re in a better position than the average to create and capture value from their users. Thinking product is […]

Does your organization “think product”? 

A pragmatic and non-dogmatic approach to product management, that helps companies generate and capture more value from their users. Product management has popularized a set of principles that have greatly benefitted certain technology companies in terms of creating and capturing value from their users. These companies, which I call the “Think Product” companies, have embraced […]

A Product & UX look into pricing: Netflix removes account sharing

Netflix is the market leader in streamed entertainment. Part of its success has been built thanks to a smooth experience, accessible prices, and billing flexibility (compared to pay-tv subscriptions). Exclusive content productions have come into play at a later stage, and have been material to acquire and retain subscribers to the platform. While Netflix has […]

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